Are you a business owner in Chicago hoping to boost the impression your brand makes on your city? Are you now wondering how much a billboard costs to implement in your outdoor marketing campaign?
Let's delve into how easy it is to get your brand displayed prominently on the best billboard ads in high-traffic locations in Chicago when working with us at View Chicago.
When strategically placed, Chicago OOH ads like billboards, bus shelters, or street furniture can capture the attention of even the busiest commuters, from the high-level exec rushing to get to a meeting on time to working or stay-at-home parents trying to balance it all or college students on tight schedules.
As a Chicago realtor, your business is all about clients who are on the move and looking for a property to make their home. Get noticed in the right neighborhood with these four OOH ad types.
Wallscapes aren’t your ordinary advertisements. To the eyes of many viewers, they feel less like ads and more like works of art—one of many benefits of wallscapes that gives them the versatility to be used by professionals across all industries.
Through OOH advertising, real estate agents, teams, brokerages, and mortgage brokers can meet these prospective homeowners right in the areas they’re exploring.
The pandemic kept many people inside in Chicago for the past year and a half. As confidence in safety grows and the pandemic recedes, the strength of billboard advertising grows. People are spending more time outside, which means they’re more likely to make purchasing decisions on the go, where outdoor ads can have a firm influence. Learn about the trends for outdoor advertising in 2022.
While many may think that OOH is too old-fashioned to produce good analytical data, billboard success and ROI can be measured in many ways to help determine whether they are successful. ROI, or return on investment, depends on the investment and the “return” that a business is looking for. Depending on the results a client seeks, we can craft individualized campaigns to reach those results and more.
We care about how we can get results for our clients, so we have a strong focus on measuring many different metrics of success. Let’s go into more detail about how outdoor advertising is measured past the customer survey of “how did you hear about us?” and what modern tools can be used to learn about the efficacy of your outdoor marketing campaigns.
Ideally your marketing strategy combines different media approaches in order to reach your target audience with more frequency. But how do you choose between different marketing options? Below we have a comprehensive list of the benefits and disadvantages of each marketing medium and how they can be paired with OOH to maximize your marketing goals.
What we found is that tech companies and all of the top ten most valuable US brands are investing heavily in OOH (out-of-home) advertising. What are their reasons for doing this, and how are they going about it?
We’ll explain why you should care, help clear up some of the confusion, and explain the best strategies for what it takes to create a great billboard ad for reaching millennials.
