Video - What is Street-Level Media in Chicago Advertising?

Transcript of Gray Megan (Co-founder) and Jamila Huq (National Account Executive)

Where a billboard on the expressway is kind of a fleeting, passing thing, a sign that you can walk by (like a Wild Posting) and is a few feet away from your face every day when you’re getting off the train—that tends to have a much more impactful message for the right brand or the right advertiser. 

It’s a great media if you’re looking to get your message into the heavy foot-corridors of the city.
— Jamila Huq, National Account Executive

Street-level means that it is on the street, or on a wall, just a few feet up from the street. 

Again, you’re trying to put your messaging out right in front of your audience to where they can reach out and touch it.

Street-level media tends to have a much more impactful message for the right brand or advertiser.
— Gray Megan, Co-founder

It’s a great media to reach a lot of pedestrian traffic, if you’re looking to get your message into the heavy foot-traffic corridors of the city.

An image of pedestrians walking directly past Chicago advertisement with street-level media to grab their attention

Interested in learning more about how to incorporate street-level media into your marketing strategy?


Watch another video on the benefits of street-level media: