Chicago HotSpots We Love: Budget-Friendly Hyperlocal Advertising with Impact

Targeted and hyper-local, HotSpots are perfect for reaching Chicago’s neighborhoods.  It’s a format that’s highly visible, but can be woven into the fabric of the neighborhoods… close to bars, restaurants and shopping.

With more than 200 HotSpots, across 40 distinct Chicago neighborhoods, we have Chicago covered. Check out a few of our favorites…

Adidas Hotspot advertisement along a busy Chicago street

Carpenter St. north of Randolph St. in the West Loop

In high demand, this freestanding HotSpot is located across the street from McDonald’s West Loop headquarters.  This an ideal opportunity for both local and national advertisers, like Adidas, to make a massive impact in one of Chicago’s most exciting and popular neighborhoods!

Adidas Hotspot advertisement along a busy Chicago street

Milwaukee Ave. south of Western Ave. in Bucktown

HotSpots are great for getting your message out in Chicago’s neighborhoods, especially when placement is such that heavy foot traffic is a constant! This unit in the heart of Bucktown gets great exposure as it’s surrounded by boutiques, salons, and restaurants like Irazu that draws major crowds during summer’s patio season.

Real Estate Hotspot advertisement along a busy Chicago street

Damen Ave. south of Armitage Ave. in Bucktown

This HotSpot ad is an excellent unit to introduce the new Triangle Square Condos from Belgravia Group. With traffic almost constantly backed up as it passes, this sign has exceptionally long read times at almost any time of day or night!

Wine Hotspot advertisement along a busy Chicago street

Milwaukee Ave. and Attrill St. in Logan Square

Segura Viudas Cava Sparkling Wine was smart in choosing their advertising locations as this spot is on the south facing wall of Logan Square’s Innjoy.  After a long night at this local bar, a Segura Viudas Cava Sparkling Wine mimosa is the “hair of the dog” that sounds and tastes best to us!

Wine Hotspot advertisement along a busy Chicago street

Armitage Ave. and Campbell Ave. in Bucktown

Located at the southwest edge of Bucktown and bordering Palmer Square, this HotSpot is the perfect opportunity to reach the trendy audiences residing in and frequenting these neighborhoods. Known for its popular and eclectic nightlife, this poster is just east of 90 Miles Cuban Café and around the corner from Concord Music Hall.

Compass real estate Hotspot advertisement above a Chicago street

Clark St. north of Ainslie St. in Andersonville

Compass Real Estate knows the importance of working with a trusted real estate advisor and they’re super effective in conveying their message by posting simple yet strong advertising copy on a street-level HotSpot in Andersonville.

Goode Plumbing Hotspot advertisement above a Chicago street

Clybourn Ave. north of North Ave. in Lincoln Park

A little humor goes a long way with this creative Goode Plumbing freestanding HotSpot billboard in Lincoln Park! In addition to DePaul university students and young professionals, Lincoln park is one of the most sought-after areas to move to for families since it has so much to offer.

Higher education Hotspot advertisement above a Chicago street

Foster Ave. and Kimball Ave. in North Park

The North Park is an actively academic neighborhood and is also family-friendly.  This HotSpot is located between North Park University and Northeastern Illinois University, ensuring advertisers a premium opportunity to reach students where they eat, sleep, study, shop, and spend in their neighborhood! 

Higher education Hotspot advertisement above a Chicago street

WHY OUTDOOR ADVERTISING FOR HIGHER EDUCATION?

Milwaukee Ave. south of Lawrence Ave. in Portage Park

Street-level boards for advertisers are rare in Portage Park. The placement and location of this HotSpot is perfect for Northeastern University as it perfectly reaches prospective students where they eat, drink, live, and spend!

OkCupid dating app hotspot advertisement along a busy Chicago sidewalk showcases out-of-home ads for tech companies

Ashland Ave. and Cortez Ave. in Wicker park

OkCupid’s brazen yet playful “DTF” tag line is creative advertising that demands attention.  The colorful painted mural is also an awesome, complimentary backdrop to this street-level HotSpot ad located in befitting Wicker Park.  The campaign has boosted social mentions of OkCupid by 50 percent, according to the OK Cupid CMO Melissa Hobley.

Wintrust Chicago cubs checking hotspot advertisement along a busy Chicago sidewalk showcases out-of-home ads for financial companies

Dayton St. south of North Ave. in Lincoln Park

Wintrust Bank utilized one of Chicago’s oldest rivalries, the Crosstown Classic, to promote their financial and banking services.  No matter who you root for, this HotSpot billboard in Lincoln Park is a winner! 


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