Bus Wraps are Big Moving Billboards

The reason we rolled out Bus Wraps is because there was very little out-of-home in the Downtown area, the Loop, and River North, and certainly very little large format. This is probably the largest and most-disruptive media that we have, and you can’t help but look a it, whether you’re a CTA passenger, a driver, or a pedestrian.

Bus Wraps hit an entire neighborhood

Think of the bus route in a bird’s-eye view. All those streets the bus drives through and all the people on those streets—they will be constantly reminded of your message and your brand. Those who ride that bus will no doubt become experts in your products through frequent viewings of your ads.

Our Bus routes target affluent audiences

These Bus Wraps run a targeted route through the Downtown core. If you’re trying to reach the Downtown core—which, a lot of advertisers want to be in the Loop and Streeterville—the best way to do that is with our Bus Wraps. It’s a lot of white collar jobs and higher-earning people, so some interested advertisers include high-end retail brands, luxury brands, and hospitals.

• Learn more about why Bus Wraps work

• Explore some of our favorite Chicago Bus Wraps

• Check out how Bus Wraps compare against our other formats

• Find out why Hospitals love Bus Wraps

Download Our Media Kit

Advertisers understand that if they want to reach their target audience, they must meet them on the streets of Chicago's neighborhoods. It's on these streets that we own and operate the best advertising signs in the city. Learn more about how Bus Wraps can help your marketing campaign.

16 Units on 3 separate, dedicated downtown routes

Perfect for making a splash in the Central Business District.

Bus Wraps and Hospital Advertising

John Fortenberry (School of Business, Louisiana State University) sought to understand the effectiveness of billboard advertising for hospitals and conducted an experiment. Collecting perspectives from over 1,500 patients what he found was that:

1. Billboard advertising is, in fact, being noticed by patients

2. The advertisements are favorably viewed by the patients

3. The advertisements were effective in increasing patient patronage

Are Bus Wraps Only for local companies?

National brands love Bus Wraps. Chicago is home to millions of people, many of whom work Downtown or visit the neighborhood during the weekend. This creates the perfect opportunity for big brands to advertise their name and message in an impactful way.

What businesses are Bus Wraps good for?

Every type of business can benefit from outdoor advertising. We’ve worked with hospitals, attorneys, real estate agents, small businesses, higher education, national brands, and more. More specifically, Bus Wraps are perfect for companies looking to target affluent audiences in Downtown Chicago.

What’s the best aspect of bus wraps?

The biggest upside for Bus Wraps is their targeted bus route through Chicago’s busiest neighborhoods. Downtown, the Loop—these are highly-sought markets. With Bus Wraps, you can reach thousands of people every day with a big, bold reminder of your brand.

What’s the process of setting up a Bus Wrap Campaign?

Our Bus Wrap Consultants will work with you on your strategy and pick the perfect location for your advertisement. We can also provide suggestions about online advertisements you can pair with your OOH marketing campaign.

Amita Health was effective with their marketing campaign by simply posting “More locations than bus routes” across the length of the shuttle bus. Short and to the point is all you need sometimes to get your message out!

Belgravia Group delivers luxury on the river with their new Renelle development.  Located along the Chicago River, this advertising creative focused solely on the building image, practically forcing people to stop and stare at this exciting new addition to the city.

“Working with View Chicago is seamless, efficient, and easy. I appreciate their quick response any time I have a question or need an update on my organization’s current campaign. View’s inventory of HotSpots all over Chicago have proved to be very successful for UI Health. We’ve received dozens of comments from people who’ve seen our campaign.  In particular, the transit wrap in the Loop has sparked great awareness and enthusiastic response from employees and patients.”

Cayce Mallen, Director of Marketing, UI Health