Nestled on Chicago’s North Side, Uptown has a rich cultural tapestry, drawing in a diverse community that spans artists, young professionals, and long-time residents. Here among the neighborhood’s vintage architecture, vibrant music scene, and global cuisine, Chi-Town’s rich history intersects with its international diversity.
Key Features
A plethora of dining and nightlife options, vintage theatres, concert venues, and old-school jazz clubs, such as the legendary Green Mill Cocktail Lounge
Various Vietnamese, Chinese, and Thai restaurants in a historically Asian district on Argyle Street offer diverse dining experiences
Close to Montrose Beach, which features a waterfront restaurant, dog beach, and bird sanctuary, and spectacular views of the Windy City’s iconic skyline from points such as the Montrose Harbor
Architectural styles reflective of Uptown’s rich history and newly developed apartments, shops, and more commercial activity spaces along Wilson Avenue
Bottom Line: Uptown’s demographic landscape is as diverse as its cultural offerings. With a mix of older adults, young professionals, artists, the influence of Asian culture, and a rich LGBTQ+ community, Uptown embodies a dynamic and inclusive atmosphere.
Demographics
Population: ~68,000
Median Age of Population: 38
Average Household Income: ~ $89,000 annually
Median Household Income: ~ $64,000 annually
Marital Status: 52% never married, 35% married. The rest are either separated, widowed, or divorced.
In Detail
Uptown is a diverse and vibrant neighborhood with a rich history, unique character, and a mix of cultures. This neighborhood has become a hub for millennials, nightlife enthusiasts, and foodies seeking affordable living and exciting dining and entertainment options. The thriving entertainment scene here is one of the key aspects of the area. The neighborhood has several music venues and theaters, including the iconic Aragon Ballroom and the historic Riviera Theatre. Several outdoor ad formats and spaces work well for advertisers looking to reach customers in Uptown. HotSpots, for instance, are highly effective at maximizing visibility and engagement due to the neighborhood’s high foot traffic. Wild Postings are excellent, too, at creating a buzz and generating word-of-mouth advertising.
When you know the neighborhoods like our experts, you’ll know how to leverage the foot traffic of Broadway Street. Placing a HotSpot on Broadway Street, near the Wilson Red and Purple Line “L” stop as we did for Goose Island Beer Company, gives it a right-hand read for motorists heading northbound on North Broadway Street and guarantees it’ll attract the attention of those on foot on their way to catch the train.
Cost of Billboards in UPTOWN, Chicago
The cost of billboards will depend on a few factors:
1.
The Type of Billboard
2.
Quantity of Locations
3.
How Soon You Want to Start
Billboards in Chicago are typically priced in monthly or 4-week terms.
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