Just west of Pilsen, Heart of Chicago retains the beauty of Hispanic culture in a neighborhood that houses the National Museum of Mexican Art, many eateries, and various industrial headquarters.
Key Features
Many headquarters, leading to a lot of commuting
Excellent Hispanic cuisine
Bottom line: Heart of Chicago can reach specific audiences that are difficult to find in other areas of the city
Demographics
Population: 20,000 +
Median Age of Population: 32
Average Household Income: ~ $68,000 annually
Median Household Income: ~ $50,000 annually
Marital Status: 53% never married, 35% married. The rest are either separated, widowed or divorced.
In Detail
Heart of Chicago is not the first place an advertiser thinks about. However, it’s entirely underrated—Hispanic audiences are often ignored, and they therefore represent new audiences ready to be loyal to your brand or products. Furthermore, the industry to the south make this neighborhood full of commuters and traffic that wishes to bypass I-55.
With an appeal to Hispanic audiences, you can really reach out into a new demographic. Our HotSpots are perfect for the hyperlocal, neighborhood approach, and even with a small budget you would be able to cover a lot of ground and reach many new audiences that would help your ROI.
Chicago Coverage & Featured Locations
Formats
HOTSPOT ON CERMAK RD. & HOYNE ST.
This billboard sits on the edge between Pilsen and Heart of Chicago, which brings in all the sought-after Hispanic audiences from Chicago’s West Side. Directly across the street from El Guero, the area’s busiest marketplace, this area has heavy traffic and is buzzing with activity any time of day or night.
HOTSPOT ON 18TH ST. & DAMEN AVE.
This Hotspot offers premium access to Heart of Chicago and Pilsen audiences. 18th Street is filled with restaurants, shops, cultural venues, and nightlife. One drive past this HotSpot and you’ll see how a billboard can weave your brand right into the fabric of this Chicago neighborhood.
Inquire About These Heart of Chicago Billboard Locations and More!
Cost of Billboards in Heart of Chicago, Chicago
The cost of billboards in Heart of Chicago will depend on a few factors:
1.
The Type of Billboard
2.
Quantity of Locations
3.
How Soon You Want to Start
Billboards in Chicago are typically priced in monthly or 4-week terms. For example, if you’re looking at a quote for a billboard that is $2,000, that price usually means that it’s $2,000/4-weeks.
Neighborhood Signs (HotSpots) - $1,000 to $6,000/4-weeks
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