2023 Neighborhood Guide: Chicago Billboards & Out-of-Home Advertising

If you’re looking to reach audiences in Chicago, you need to know the neighborhoods. From River North to Fulton Market, View Chicago’s billboard and out-of-home advertising locations are strategically positioned for maximum impressions. We’ve compiled this resource to provide you with insights and data on some of the hottest neighborhoods in Chicago.

RIVER NORTH

Ultra-stylish, ultra-urban, River North is now Chicago’s most fashionable and trendsetting neighborhood. It boasts luxe shops and eateries, plus posh nightclubs and cocktail bars. Just across the bridge from the Loop, this is a go-to district for art aficionados, shopaholics, foodies, and cocktail connoisseurs to live, work, and play.

Median Age: 32

Average Household Income: $98k

Average 2 Bedroom Apt. Rent: $3.5k to $6.4K

Average SF Home Price: $3.48MM

Did You Know?

River North is home to the world-headquarters of View Chicago, one of the nation’s smallest, but most enthusiastic billboard companies.

Dedicated Wild Posting on Superior St @ Franklin St.

OLD TOWN

Close to downtown, close to the Lake... if Chicago were Goldilocks, Old Town would be “just right”.

With top-notch dining, bars, and boutique shopping, Old Town has enough to keep your weekends booked for life. It’s proximity to downtown and the Lakeshore make it popular among recent grads as well as families attracted to some of the City’s best residential neighborhoods and single family homes.

Median Age: 33

Average Household Income: $153k

Average 2 Bedroom Apt. Rent: $3.5k to $6.4K

Average SF Home Price: $1.83MM

Did You Know?

The Second City Improv... comedic birthplace of some funniest people on earth including Bill Murray, John Belushi, Dan Akroyd, Stephen Colbert, Tina Fey... literally everyone. If you’ve got a night to kill in Chicago, this is a must!

Dedicated Wild Posting @ Sedgwick Brown Line

BUCKTOWN

Forget up and coming – Bucktown is firmly established as one of the City’s hippest neighborhoods.

Bucktown is apt at embracing urban trends and boutique businesses while maintaining the charm of a residential neighborhood. Bucktown is a fun and interesting mix of younger Chicagoans attracted to the scene on Damen and young families who love the neighborhood’s eclectic residential pockets and great parks.

Median Age: 31

Average Household Income: $117k

Average 2 Bedroom Apt. Rent: $2.0k to $3.2K

Average SF Home Price: $1.35MM

Heart of the Neighborhood

The Bloomingdale Trail (affectionately known as “The 606”) is a converted rail line that serves as an elevated park/path connecting Bucktown, Logan Square and Humboldt Park. It’s one of the city’s newer gems!

Wallscape on North Ave. w/o Western Ave.

WICKER PARK

Small boutiques and delicious restaurants populate the main streets of Wicker Park. On the quieter streets, families and young professionals spend time in their highly-sought living spaces. If you’re looking to reach an affluent audience with good taste, or you’re looking to test your new product on Chicago’s tastemakers, Wicker Park is the place for your brand.

Median Age: 32

Average Household Income: $129k

Average 2 Bedroom Apt. Rent: $1.6K to $2.5K

Average SF Home Price: $1.48MM

Hidden Gem

Through a literal hole in the wall along Damen Avenue, you can enter The Violet Hour, one of the city’s best cocktail bars.

Wallscape on Milwaukee Ave. s/o Division St.

RIVER WEST

It’s Grand Junction on Chicago’s “Hipster Highway” connecting downtown to the bustling neighborhoods on the northwest side.

River West has experienced a resurgence in recent years as developers sought to refurbish the neighborhood’s shuttered factories into loft-style condominiums, and add apartment developments to meet the demands of a great neighborhood so close to downtown. Cool--but not quite hip--and professional-- but just short of traditional. River West is young and trendy, but hasn’t paved over the character of it’s old-school roots as one of Chicago’s most vibrant Italian American communities.

Median Age: 32

Average Household Income: $153k

Average 2 Bedroom Apt. Rent: $3.5k to $6.4K

Average SF Home Price: $1.1MM

Wallscape on Milwaukee Ave. @ Elston Ave.

FULTON MARKET

In just a few years, Fulton Market has transformed from an industrial, meat-packing district into the hottest neighborhood in Chicago.

Fulton Market has a rich history, proven in part by its architecture. Bigger buildings mean bigger apartments and lofts, bigger venues for parties and gatherings. Fulton Market is home to Google’s midwest headquarters, McDonald’s headquarters and is a start-up hotbed. It also boasts some of the City’s best restaurants and boutique hotels.

Median Age: 31

Average Household Income: $138k

Average 2 Bedroom Apt. Rent: $3.5k to $3.8K

Did You Know?

The fastest growing neighborhood in Chicago, Fulton Market currently has 9,000 new apartments slated for development.

Dedicated Wild Posting on Lake St. @ May St.

Explore more neighborhoods and suburbs

View more Chicago neighborhood locations here.

See the breakdown for the suburbs surrounding the city here.

Contact our ad experts for more information.